The Art Hotel
Impact
Products Used
About The Art Hotel
The Art Hotel & Resort is located in Amwaj Islands, in Bahrain with only a few minutes’ drive from Bahrain International Airport
The hotel is surrounded by the crystal clear blue waters of the Arabian Gulf, where a pristine private beach gives way to the warm waters of the Gulf Sea.
It is a leisure landmark that offers specifically designed rooms and suites to meet your ever need, dining options and dedicated leisure along with business facilities which makes it an ideal destination for the guest.
Challenge
The Art hotel main challenges were:
- Low percentage of direct bookings
- High guest acquisition cost
- No practical platform to offer to their loyalty members and beach members
- They couldn’t reach their guests and the local community
- High printing cost
- Low in room dining revenues and complaints as no visibility on guest order status
- High queuing time for checkin and checkout
- Miscommunication between different departments when it comes to handling guest requests
The Neorcha Solution
Neorcha Hotel App:
- Loyalty Program Management: Created a comprehensive environment for managing virtual loyalty cards and Beach member cards, Access to transaction history and real-time earning and redemption.
- Booking Engine Integration: Established a direct booking channel, enhancing guest interactions and reducing dependency on third-party platforms with ability to upsell add ons and superior rooms.
- Express checkout feature: Enable the guest to view his bill from the app and checkout without the hassle of passing by the reception and queuing.
Neorcha iSign and Digital Signage:
- Implemented the paperless iSign to eliminate papers at reception and inform the guest through our integrated digital signage.
- Improving guest data quality for targeted marketing campaigns.
- Reducing printing cost and enhancing staff efficiency
- Centralizing the content to be displayed for the guest in public areas under one Portal
Neorcha eRequest:
- One place to log guest requests and any staff request related to the guest rooms and public areas
- Automated escalation procedure for pending requests
- Analytics on staff performance
- Link between the guest hotel app and the request system
- Handle the in room dining from the guest app with integrated chat to follow up on order status
This above solutions enabled the Art Hotel to overcome key challenges in communication, digitalization, cost management, sustainability, while increasing the revenues and driving operational excellence and guest satisfaction.
